Privacy Policy

Effective Date: 13th July 2026

Last Updated: 13th July 2026

Who we are

This Privacy Policy outlines how Verdant Purpose Ltd, Trading as Verdant Purpose HR (“we”, “us”, or “our”) collects, uses, shares, and protects your personal information when you use our website, https://verdantpurpose.com (the “Website”).

We take your privacy seriously and process your data in accordance with applicable Data Protection Laws.

Please read this Privacy Policy carefully.

1. Definitions

• Data: All information you submit to Verdant Purpose Ltd, including personal data as defined in Data Protection Laws.
• Cookies: Small text files placed on your computer by the Website to improve functionality and your experience.
• Data Protection Laws: Any applicable laws concerning personal data processing, including GDPR and UK data protection legislation.
• GDPR: The UK General Data Protection Regulation.
• UK and EU Cookie Law: The Privacy and Electronic Communications Regulation (PECR) and associated data protection rules.
• User / You: Anyone accessing this Website who is not employed by or contracted to Verdant Purpose Ltd.
• Website: https://verdantpurpose.com and any of its sub-domains.

2. Interpretation

Unless the context requires otherwise:

1. Words in the singular include the plural and vice versa.
2. Headings are for reference only and do not affect interpretation.
3. “Including” means “including without limitation”.
4. References to legislation include amendments and re-enactments.

3. Scope of This Policy

This Privacy Policy applies solely to the actions of Verdant Purpose Ltd and Users with respect to this Website. It does not extend to any websites that can be accessed via links or embedded content from this Website.

Data Controller: Verdant Purpose Ltd is the data controller for the purposes of the applicable Data Protection Laws.

4. What Data We Collect

We may collect and process the following types of personal information:

• Contact Details: Name, email address, Charity Name, and phone number.
• Technical Data: IP address (automatically collected) and usage data (e.g., how you interact with our Website, browser type, and visit frequency).

5. How We Collect Your Data

We collect your Data in the following ways:

A. Data You Provide Directly

We collect personal data when you:

• Contact us via email, phone, post, or through the Website.
• Make payments.
• Respond to the Verdant Purpose HR Vault
• Register an account or update your user profile.
• Sign up for marketing communications.
• Use our services.

B. Data Collected Automatically

We collect data automatically when you:

• Visit our Website (e.g., your IP address, browser type, and visit frequency).
• Interact with our newsletter, media, or forms.
• Accept cookies in line with your browser settings (see Section 12).

6. How We Use Your Data

We use your data for the following purposes:

• Internal record keeping.
• Improving our products, services, and overall Website functionality.
• Verifying user sessions and keeping accounts secure.
• Moderating comments and maintaining community standards.
• Sending marketing communications (with your consent or soft opt-in).

Note: We may process your data based on our legitimate interests. You have the right to object to this processing at any time.

7. Marketing Communications

We may send you marketing emails where:

• You have provided explicit consent; or
• You are an existing customer under the “soft opt-in” exemption.

You can withdraw your consent or opt-out of marketing communications at any time by clicking the “unsubscribe” link in our emails or contacting us directly.

8. Who We Share Your Data With

We do not sell your personal data. We may share your data with:

• Employees, agents, subcontractors or professional advisers: For customer support, business management, or technical advice.
• Systems Administration: If you request a password reset, your IP address will be included in the reset email.
• Relevant Authorities: Where required for fraud prevention, tax compliance, or to fulfill legal obligations.

9. Data Security

We implement appropriate technical and organisational measures to safeguard your data, including:

• Password-protected user accounts.
• Secure servers and data encryption.

If you suspect any data misuse, loss, or unauthorised access, please notify us immediately at paul@verdantpurpose.com. For general online safety tips, visit Get Safe Online.

10. Data Retention

We retain your data only for as long as necessary to fulfil the purposes outlined in this policy, or as required by law:

• Registered Users or Clients: For users that register on our website (if any), or Clients that we engage with to fulfill business obligations, we store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.
• General Data & Backups: Even after deletion, your data may persist in secure backups for legal, tax, or regulatory reasons.

11. Your Rights

You hold the following rights under Data Protection Laws:

• Right of Access: The right to request copies of the personal data we hold about you at any time. This includes the right to request an exported file of the personal data we hold about you, including any data you have provided to us.
• Right to Rectification: The right to have your data corrected if it is inaccurate or incomplete.
• Right to Erasure (“Right to be Forgotten”): The right to request that we delete or remove your personal data. Note: This does not include any data we are obliged to keep for administrative, legal, or security purposes.
• Right to Restrict Processing: The right to limit the way we use your data.
• Right to Data Portability: The right to request that we move, copy, or transfer your data easily.
• Right to Object: The right to object to our use of your data, including where we use it for our legitimate interests or direct marketing.

To exercise any of these rights, please contact us at paul@verdantpurpose.com. If you are dissatisfied with how we handle your data, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at ICO Website.

12. Cookies

We use cookies to improve your browsing experience, analyse website performance, and support specific features.

Before non-essential cookies are placed on your browser, you will be presented with a cookie banner requesting your consent. You can manage or block cookies in your browser settings; however, disabling certain cookies may impact your experience on our Website.

Types of Cookies We Use

Cookie Type	Purpose
Strictly Necessary	Enables core functionality such as security, account log-in, network management, and cookie consent preferences.
Analytical / Performance	Helps us understand how users interact with our Website, tracking metrics like page visits and traffic sources.
Functionality	Remembers your preferences (like usernames or comments opt-ins) and personalises your experience.

13. Changes to This Policy

We reserve the right to change this Privacy Policy as we deem necessary or as required by law. Any changes will be immediately posted on this page, and your continued use of the Website after updates are published constitutes your acceptance of the revised policy.

14. Contact Us

If you have any questions about this policy, your data rights, or our privacy practices, please contact us:

• Email: paul@verdantpurpose.com

Cookies Schedule

Below is a detailed list of the cookies we utilise on our Website:

Category	Cookie Name / Type	Description / Lifespan	Purpose
Strictly Necessary	Session Cookie	Expires when the browser is closed.	Maintains your session state while navigating the Website.
Strictly Necessary	Temp Login Cookie	Set upon visiting the login page; discarded when the browser is closed.	Determines if your browser accepts cookies; contains no personal data.
Strictly Necessary	Login Cookies	Persists for 2 days (or 2 weeks if “Remember Me” is selected).	Saves your login authentication details. Cleared upon logging out.
Functionality	Screen Options Cookie	Persists for 1 year.	Remembers your screen layout and dashboard preferences.
Analytical / Performance	Performance Cookie	Lifespan varies by tool (e.g., Google Analytics).	Tracks user behaviour, traffic patterns, and page interactions to help us optimise performance.